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February 19, 2006
Check out "The Long Tail"

Hey musicians; have any of you been following the economics of "The Long Tail"? It applies directly to progressive rock, or any other genres of music that are outside of the mainstream charts.

The basic idea (and I'm not wording this elegantly...) is that the business of mass marketing top-selling hit material is not as profitable as selling a wider variety of more diverse material... when the channels of distribution are wide enough.

Here are some links:

Wired Magazine Oct 2004: The Long Tail
http://www.wired.com/wired/archive/12.10/tail.html

The Long Tail, Chris Anderson's Blog
http://www.thelongtail.com

Wikipedia: The Long Tail
http://en.wikipedia.org/wiki/The_Long_Tail

The Economist: Profiting from Obscurity
http://economist.com/finance/displayStory.cfm?story_id=3936129

Read'm all.  This is very good news.

Posted by DonTillman at February 19, 2006 12:41 AM
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